Data Is The Lifeblood Of Any Event

We understand that the best databases are custom made, so we bring the power of bespoke data research to events and conferences.

PROBLEM

The primary concern most event marketers need to resolve is the key market information they miss in the absence of an end-to-end research team.

SOLUTION

Identify

We identify and verify the right delegates, speakers, and sponsors so your sales team knows exactly whom to approach. This in turn drives more ROI from your marketing and sales efforts.

Target

We even go a step further and confirm registrations of delegates through emails and pre-sales calls.

What Is Included

Not just sourcing but confirming registrations as well!

STEP 01

 First we conduct company level research. We estimate the potential data to be built across various sources identified, and get this approved from the client.

STEP 02

Sourcing and building an industry specific list of Speakers, Delegates, Exhibitors & Sponsors, with all their contact details.

STEP 03

We Validate these contact details through an email validation system.

STEP 04

Send emails containing registration links to the validated contacts.

STEP 05

We make warm up or pre-sales calls asking if the person has received the email and also answer general queries related to the topic, venue, speakers etc.

STEP 06

Finally we narrow down the list to all those attendees who have confirmed their registration for the event.

Additionally we provide intelligence and insights on your competitors, by tracking your Competitors Conferences, Trade fairs, & other events. This valuable knowledge gained can be used to benefit your next conference!

Targets Achieved

In just a decade, we have made a huge impact on our industry. With our efforts, our client’s business increased, while helping them to reduce their team size, effort, salaries, and infrastructure costs. As of 2021, these clients have scaled up their targets by at least 5 times, thanks to our qualitative and quantitative data. We have enabled around 70% growth for our long-term clients, in terms of business and ROI.

The number of events and conferences increased per year (from 38 to 180 events).

The number of attendees & sponsors has increased drastically.

85,000 contacts delivered per month by the end of 2020. We researched & called approximately 130,000 – 140,000 contacts per month.

To know more about our B2B Data Services, click here.

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B2B lead lists, or prospect lists, have become an important aspect of businesses in today’s economy. By having a targeted list of potential customers, you can focus your efforts and resources on those who are more likely to be interested in your product or service, increasing your chances of success. Some of the major applications of a B2B lead list are cold calling, advertising and email marketing.

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Refreshing your email list can be seen as an ongoing process during your marketing campaigns, as it allows you to source highly qualified leads, which enables targeting the right person with the right message. It can help your sales team with customer segmentation and lead scoring, allowing them to create personas for your prospects and craft a personalised sales pitch, improving the chances of converting them into customers.

But what is the most profitable method to get this highly valuable task done? Is it software tools for automated data enrichment or tools enhanced with data research by a team of experts? Find out the benefits of both in the article below.

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