custom data research is the best means for b2b email data enrichment

The Ascentrik Growth Story 2022-23

For Ascentrik growth is never one sided. We attribute it to our clients and our team. Our relationship with our clients has been strengthened over the years, and we are grateful to them for having maintained trust in our ability to deliver. It has been a great journey with all our clients, specially clients like Hanson Wade, PEI Media, American Conference Institute, Nineteen Group to name a few.

Our team has been equally supportive and lived up to expectations, while striving for higher growth. This has allowed Ascentrik to maintain a very robust operations team all through the last 3 years, whether working from home or office.

We appreciate our team for their diligence and hard work, which has resulted in consistent growth over the past 2 years. The ability of the team leads to manage data sourcing along with crm data management, and inside sales support is worth applauding. Their ability to train and integrate new staff members into the team, has helped various departments grow steadily. Cheers to Nameeta Chaudhary, Riddhi Vaghera, Shekhar Kedar, Hetal Mirani, Amit Jaiswal, Asad Siddique, Esha Patnaik, Anagha Pund and the rest of the team!

How to build an effective b2b lead list for cold calling and advertising

How to build an effective b2b lead list for cold calling and advertising

B2B lead lists, or prospect lists, have become an important aspect of businesses in today’s economy. By having a targeted list of potential customers, you can focus your efforts and resources on those who are more likely to be interested in your product or service, increasing your chances of success. Some of the major applications of a B2B lead list are cold calling, advertising and email marketing.

Reaching out to new prospects and eventually converting them into customers is directly proportional to a company’s growth and increasing revenue; therefore, leveraging a high-quality B2B lead list is beneficial for your marketing and sales teams.

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The best data enrichment strategy for marketing and sales

The best data enrichment strategy for marketing and sales

B2B Data validation and enrichment is the practice of refining your existing CRM database by eliminating redundant and unwanted contact information and appending additional data points to your prospects’ records like phone numbers, industry, size of the company, designation, etc. It is one of the most beneficial practices for both your marketing and sales teams.

Refreshing your email list can be seen as an ongoing process during your marketing campaigns, as it allows you to source highly qualified leads, which enables targeting the right person with the right message. It can help your sales team with customer segmentation and lead scoring, allowing them to create personas for your prospects and craft a personalised sales pitch, improving the chances of converting them into customers.

But what is the most profitable method to get this highly valuable task done? Is it software tools for automated data enrichment or tools enhanced with data research by a team of experts? Find out the benefits of both in the article below.

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