Do you need an Alternative to Clearbit or a similar B2B Database Software?
See what’s the best choice for you!
Choosing the right b2b contact database solution is foundational to the success of your marketing and sales efforts. This page reviews the top competitors to Clearbit, to see how they score on various parameters like Accuracy, Pricing, Niche Markets etc.
Choose the solution that is best suited to your unique data needs
Although these are among the top companies like Clearbit, helping you to constantly add marketing and sales qualified leads to your pipeline, the differences and drawbacks among them start to emerge when you consider their approach to data sourcing and storage.
Apollo, RocketReach, Datarade and 6sense are the best alternatives to Clearbit on the market. They are b2b email list building and sales intelligence solutions that are built upon very large databases, with millions of contacts. They work as software tools with millions of email addresses and direct dials, that you can download from.
According to reviews, the 2 main complaints many users have had with these data solutions is the high cost and lack of complete accuracy, which is incorrect emails and phone numbers. Like many software tools, their data is not as accurate as they claim it to be. This has led many marketers to look for competitors to Clearbit, specially companies that offer customised solutions.
Comparison between top Clearbit Alternatives
Among the top Clearbit alternatives reviewed below, we must keep in mind that some of them have a more customised approach to data sourcing and delivery. Therefore you would need to contact the company for pricing and other details.
Now let’s take a detailed look into the various alternative databases like Apollo and RocketReach, as well as more customised platforms like Datarade, 6sense and Ascentrik Research.
Apollo.io is a cloud-based sales automation tool that serves as a platform for lead generation, contact database management, and email outreach.
Pros :
- Apollo.io excels in lead generation, allowing users to discover more potential customers in the market.
- It provides tools to connect with contacts, helping sales and marketing professionals establish meaningful connections.
- Apollo.io supplies useful data about potential customers, streamlining sales intelligence efforts.
- Users can automate email sequences, making outreach more efficient.
- Apollo.io boasts an extensive B2B database with over 220 million records.
Cons :
- Some users may find the platform’s features initially overwhelming.
- While it’s more affordable than some competitors, pricing can still be a consideration.
- Integrating with other tools or platforms may require additional effort.
Pricing Structure :
- Free: $0
- Basic: $59 per user, per month, billed monthly
- Professional: $99 per user, per month, billed monthly
- Organization: $119 per user, per month, billed monthly
Annual plans are also available at a discounted rate.
Apollo Reviews :
The following is taken from G2 reviews & Salesdorado
A user from a small business appreciates Apollo.io’s concept. They liken it to a combination of ZoomInfo and a tool like Salesloft/Outreach. The platform provides powerful marketing automation features, optimized email search, and reliable data. The ability to track emails efficiently and automate outreach is highly valued. Overall, this user rates Apollo.io highly.
Some users find the pricing to be on the higher side, especially for smaller structures. Additionally, not all telephone numbers in the database are up-to-date. Some customers have reported encountering bugs related to updates or excessive tool usage. Despite these issues, Apollo.io remains a popular choice for lead generation, contact information, and sales automation.
RocketReach is a powerful tool designed for email prospecting in sales and recruiting. It simplifies the process of finding accurate email addresses, making it an essential resource for professionals in the business world.
Pros :
- RocketReach boasts a large and accurate contact database, making it a valuable resource for discovering prospects.
- The platform offers advanced email verification, ensuring the accuracy of contact information.
- Users can track emails directly within RocketReach, streamlining communication and follow-ups.
- The tool provides an intuitive and user-friendly interface, making it accessible for professionals.
Cons :
- RocketReach’s pricing may be cost-prohibitive for smaller companies.
- While RocketReach aims for accuracy, there’s a possibility that some contact information may not be fully verified.
Pricing Structure :
- Essentials: $80/month
- Pro + Phone: $150/ month
- Ultimate + Phone: $300/ month
Annual and Team plans are also available.
RocketReach Reviews :
The following is taken from Trustpilot reviews.
A user highly recommends RocketReach. Used it for many years and has never been disappointed. Excellent for contact gathering, especially for recruiters. Quick customer service responses.
A user experienced unethical business practices. RocketReach automatically charged them after what they thought was a one-time purchase. Refund requests were denied.
A user mis-sold a product based on lies and then pressured into a different plan for thousands of dollars. Advises staying far away from RocketReach.
Datarade.ai is a B2B online marketplace for data, connecting buyers and sellers of high-quality data products across the globe. It provides a streamlined, transparent, and secure way for companies to discover, evaluate, and acquire the data they need for their business.
Pros :
- Datarade provides an overview of thousands of data providers, giving users a comprehensive picture of available data sources.
- Instantly preview data samples and access pricing information to benchmark options.
- Users receive complimentary sourcing advice from Datarade’s team of data acquisition specialists.
- Datarade’s service is free for users; they earn revenue from providers when a purchase is made.
Cons :
- Datarade relies on external data providers, so the quality and reliability of data depend on these third-party sources.
- As with any data marketplace, users must consider privacy and security implications when accessing external datasets.
- While Datarade offers a wide range of data categories, users may find limitations in tailoring data products to their specific needs.
Pricing Structure :
The pricing depends on the data provider.
Datarade Reviews :
The following is taken from G2 reviews.
A user appreciates the wide range of available data on Datarade. The categorization of data makes navigation easy, and the simple UI/UX enhances the user experience. User A also praises the support team and the fact that it’s free for new users.
Another user finds Datarade’s platform easy to use. They appreciate the availability of Infutor’s Data Products and the ability to monitor campaigns. Datarade simplifies data commerce, allowing analysis of external factors impacting organizations.
Some users express dissatisfaction with the limited payment options available on the platform, primarily relying on credit cards.
6sense is an AI-powered account-based marketing platform that helps businesses predict and achieve revenue goals by analyzing buyer behavior and providing actionable insights.
Pros :
- 6sense provides valuable insights for identifying high-potential accounts, allowing personalized marketing efforts to resonate with the right targets.
- The platform prioritizes target accounts based on intent signals, helping sales and marketing teams focus their efforts effectively.
- By leveraging AI, big data, and machine learning, 6sense aims to achieve predictable revenue growth for B2B organizations.
- It serves as a solid foundation for ABM programs, aligning sales and marketing efforts.
Cons :
- Some users find the UI to be clunky and slow.
- Occasionally, the predictive model may not be as accurate as desired.
Pricing Structure :
- They do not display their prices on the website. You will have to contact their sales team.
6sense Reviews :
The following is taken from TrustRadius & Capterra.
Users appreciate 6sense for its predictive analytics and account-based marketing capabilities. It helps identify high-potential accounts and personalize marketing efforts.
Another user praises 6sense, using it for intent, segmentation, modeling, and personalization. A global account-based marketing manager describes 6sense as a game changer for their ABM efforts.
Some users report lags causing long loading times and a poor Salesforce user model. Large sales teams may require many licenses to view data in the Salesforce iframe.
Another user expresses dissatisfaction with the UX/UI.
Clearbit is a business intelligence platform that assists companies in understanding and connecting with their prospects. It provides tools to identify and target the right audiences, grow customer bases, and enhance marketing and sales efforts.
Pros :
- Clearbit automatically updates sales records with verified company and contact data, providing better insights into prospects.
- It seamlessly integrates with tools like Salesforce, G Suite, Outlook, HubSpot, and Marketo, enhancing sales and marketing efforts.
- Clearbit Ads allows precise targeting on LinkedIn, enabling effective advertising.
- By providing accurate information, Clearbit streamlines prospecting and saves time for sales teams.
Cons :
- Some users find that Clearbit’s results can be limited, especially in terms of email addresses.
- The credit-based system for accessing data can be unintuitive for some users.
- Names and titles from a data enrichment standpoint may not always be highly useful.
Pricing Structure :
You need to contact their Sales team to know more about prices.
Clearbit Reviews :
The following is taken from TrustRadius reviews.
Clearbit’s accuracy in enriching lead and account information is impressive. It has streamlined our outbound sales process, saving us valuable time. Plus, the seamless integration with Salesforce makes it a must-have tool.
Clearbit’s niche focus on cleaning Salesforce data is commendable. Our cold outreach has become more targeted and successful. It’s a reliable solution.
A user mentioned that they use Clearbit for both lead enrichment and account-based marketing. The platform’s versatility is unmatched. It’s become an integral part of our growth strategy.
Some users report that support responses can take up to two weeks, especially if follow-up is required. Occasionally, Clearbit may provide inaccurate data or outdated information.
A quick look at how Ascentrik compares to the above solutions
Ascentrik Research
Ascentrik is a data research partner, and a leading competitor to Clearbit. Their core strength lies in providing customized and accurate data, with a strong commitment to data privacy.
Businesses can leverage Ascentrik’s high-quality data to extract valuable insights. This, in turn, empowers targeted campaigns, leading to consistent revenue growth.
Ascentrik provides 100% accuracy. This is because, unlike other data vendors and software solutions, we don’t maintain databases. Instead, we collaborate with our clients to create databases that are custom-made.
Customized Databases: Ascentrik specializes in creating bespoke databases by sourcing data from around the world and tailoring it to your unique requirements.
Detailed Filtration: With a focus on exclusivity, they offer meticulous filtration and segmentation based on specialized criteria.
Insight and Intelligence: Ascentrik provides competitor assessments, market trend analyses, SWOT analyses, and sector insights.
Real-Time Verification: Their email lists are consistently current due to real-time data verification and enrichment.
Consent Assurance: They employ both automation and human verification to ensure consent, even providing double opt-ins.
Job Change Replacements: If a contact changes jobs during a campaign, Ascentrik offers replacements.
CRM Integration: Their data can be effortlessly integrated with any CRM platform through their API.
As evident, we excel in all performance indicators, from data coverage, data enrichment, competitor and market intelligence, to CRM integration. Most importantly, we surpass our competitors with 100% data accuracy, thereby providing you with the highest ROI for your marketing budget compared to any other data vendor.
Why is Ascentrik your best Clearbit Alternative
Clearbit is a business intelligence platform that helps companies understand and connect with their prospects. If you are looking for the perfect alternative to Clearbit, you will need to evaluate data solutions on all the features Clearbit offers.
The first parameter to evaluate when looking for a competitor to Clearbit is data sourcing:
Because Clearbit’s static database is not tailored to the specific needs of each customer, it falls short of a multi level process of verification. This can lead to gaps in coverage for specific niches within industries, causing a significant problem for businesses targeting narrow job categories within their target market. This lack of customization can result in weak data coverage for businesses targeting specific local as well as international markets.
On the other hand, Ascentrik Research provides a 360 degree approach to data. We offer client all types of data that they desire. If you are looking for a quick download of data from a very common category, we offer verification and instant downloads. If you are looking for job titles from niche categories, we can custom-research this data for you. When data is researched for your specific campaign, it is accurate and at its highest level of freshness. It may take a couple of days, but is 100% fresh and accurate.
The next important parameter to consider in Clearbit alternatives is data enrichment:
Ascentrik stands out from Clearbit with its superior Data Verification processes and regular hygiene and cleansing processes. We always maintain high-quality B2B data with the highest accuracy on the market. This is because we offer 100% replacement guarantee, for bounced emails. If a contact on the list changes his job, we give you a replacement. Thus we charge only for successful contacts.
The third and very important aspect is data accuracy:
Although Clearbit claims to offer high accuracy, the accuracy rate many users have experienced is around 70%.
Any database that is focused on scale, falls short in terms of quality and accuracy, as it is impossible to update large databases in real-time. This is where a custom research process offers a very good solution.
We offer data for quick download, as well as custom built data options. We know that data that is stored, gets stale because it is not refreshed regularly. We make sure that we refresh every data record before its handed over to the client.
As per numerous customer reviews, accuracy rate becomes the biggest point to consider when looking for a reliable alternative to Clearbit.
The next point to evaluate in websites like Clearbit is niche categories:
Clearbit’s data coverage is limited, particularly when it comes to international coverage and small-to-medium businesses. Their contact data is also insufficient, with gaps below the director level and outside of high tech industries. Clearbit does not offer dynamic data verification processes to add data to the customer’s needs.
No one else covers niche industries like we do. Our global coverage, across markets and industries, allows us to dynamically source data for any industry, in any part of the world, to ensure that our clients’ target markets are fully covered.
Most online databases have only the most popular industries stored within them. But due to our made-to-order approach we have a team of researchers building custom databases from very specialised categories, with complete accuracy.
The last factor is pricing:
Ascentrik offers you very flexible pricing options. The price range we offer is anywhere between $800 to $1000 for 1000 email addresses. Our pricing differs based on the number of contacts and whether they belong to highly specialised and niche targets.
Most of these tools seem less expensive at first, but due to leads getting stale in databases, companies later incur higher costs in fixing stale leads. Therefore many marketers and salespeople are looking for competitors to Clearbit that are profitable in the long run.
Who should be using Clearbit?
Use Cases for Clearbit
Clearbit is a business intelligence platform that helps companies understand and connect with their prospects. It provides tools for identifying and targeting the right audiences, growing customer bases, and improving marketing and sales efforts
Clearbit is a versatile platform that caters to a wide range of users across various business functions. Here are some key use cases for Clearbit:
- Clearbit enhances customer profiles by adding missing information like email addresses, job titles, and industries.
- It helps sales and marketing teams identify leads’ industries and job titles for personalized outreach.
- Clearbit analyzes data to predict which prospects are likely to become customers.
- It verifies contact information, automates tasks, and provides real-time insights.
- The platform tracks marketing performance and offers recommendations.
When should you use Ascentrik Research’s custom solutions?
Use Cases for Ascentrik
Ascentrik Research, on the other hand, has a unique approach to list building. Our goal is to solve the most widespread problem of stale data. We do this through a dedicated team of data researchers, combined with automated processes, for building email lists at scale.
Once we know what kind of data you need, we source and enrich your data for you. Thus we can provide any data in its freshest state.
Lets see how this approach differs from Clearbit, and in what situation Ascentrik Research will be a better option for your data needs:
- While Clearbit allows you to build your list yourself, using the basic and advanced filters provided in their web app, Ascentrik has a DEDICATED TEAM who supports you all through your email or advertising campaigns.
- We give you DATA-ON-DEMAND. There are many industries and job roles which are highly sought after and common. Such data is more easily available, and can be given to the client after a quick round of enrichment, to keep it current. Ascentrik gives you such data-on-demand once you fill up a quick form. Get Email List
- Then there is NICHE DATA which is very hard to find with data providers and popular sales intelligence platforms. Such highly targeted profiles is where Ascentrik surpasses its competitors. We can research and build lists for any industry and job title no matter how specific and uncommon it may be. Build Custom Email List
- Our custom approach allows us to provide replacement contacts, in case a person changes his job during your campaign. This helps us ensure 0 BOUNCE RATE and no wastage on your email marketing spend.
- We provide single and double opt-ins along with GDPR compliant lists.
- Lastly, with Clearbit the software builds your list from its database, using the basic and advanced filters provided in their web app. But with Ascentrik you have an entire team building your list as per your need. We even add contacts to your CRM platform, and conduct pre-sales communication activities.
Ascentrik scores on 3 major factors
Unlike most competitors to Clearbit, Ascentrik is a data research partner, that provides customised and made-to-order data. Our data is freshly sourced for each new client project. Our data gives you 100% ROI on your marketing campaigns, by giving you accurate contact details.
When compared to the above solutions this is how Ascentrik fares on all the factors evaluated above.
Data Accuracy:
- Ascentrik’s strongest point is data accuracy. This is because unlike data vendors and software solutions, we do not store databases. We partner with our clients to build made-to-order databases.
- Although we create fresh databases each time, we are able to deliver anywhere from 500 to 60,000 data records a month.
- We source data from across the world, on demand, and customise it to suit your requirements.
- We provide replacements if a contact changes his job during a campaign, making sure that you get exactly what you paid for, and ensuring the highest ROI on your email campaigns.
- We charge only for successful records delivered.
- Since we are focused on exclusivity and customisation, we provide very detailed filtration and segmentation based on niche criteria that you specify.
- We provide data verification and enrichment in real time, as our email list is built freshly for each client.
- We use automation and human verification of data to ensure our lists are always updated and even provide double opt-ins to ensure consent.
Niche Targets:
Ascentrik is one of the only data partners that has the capability to source contact data for very niche targets. Niche industries are specialised sectors focusing on a specific product or service. These industries cater to a smaller target audience and have lower competition. Some examples of niche B2B industries include oil and gas, metals and mining, specialised healthcare, etc.
On the other hand, mainstream industries include popular sectors that may have a bigger market, multiple competitors, high growth potential, or cater to a mass market need. Mainstream industries are usually commoditised by many players. Software development, IT, marketing, etc can be classified as examples of mainstream B2B industries.
Since most database solutions need to maintain large databases, the sourcing and verification of data needs to be automated with software. It is not feasible to verify millions of contacts on a daily or even a weekly basis. Therefore only the most popular, mainstream categories are updated regularly, while the industries and markets that are niche or less in demand are not.
Here is where Ascentrik Research outperforms the others. We can source and verify data from niche categories and industries. This data is unique and is hard to find anywhere else. No matter what your industry, job title, job role, or any other data point, we can source data in line with privacy norms and user consent, using our specialised team of data researchers.
Pricing:
- Ascentrik has very flexible pricing options. We charge based on the specific contact and company details you need. We charge separately for consent based single and double opt-ins.
- Because our data is made-to-order and always updated for your campaign, along with replacements, you pay less in the long run, specially in refreshing bad data.
Other Benefits:
- We provide various levels of insight and intelligence like competitor analysis, market and trend analysis, SWOT and sector analysis.
- Our data seamlessly integrates with any CRM platform through our API.
As you can see we match up on all performance indicators from data coverage, data enrichment, competitor and market intelligence, to CRM integration, and most importantly, we outperform our competitors through 100% data accuracy. Thus we give you the highest ROI for your marketing budget than any other data vendor.
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