How to Save your Email Marketing Campaign from the effects of Spam For many businesses email marketing is their primary advertising campaign, because it’s a great method of advertising your business online and reaching a global audience. Besides, it is very cost...
Importance of Custom b2b Market Research and Insight in Business Strategy and Marketing Market research provides critical information about your market and your business landscape, and informs you about how to plan your next steps. For those launching a new product,...
How to ensure you have a high quality purchased email list In the previous article we have seen how custom email list research is favourable over downloading from an existing online database. Although you are purchasing the custom email list from a research company,...
Guidelines for Buying Email Lists The idea of buying an email list is very often looked down upon, and there are many good reasons for it. The main reason is that a lot of b2b marketers have purchased lists that have poor accuracy. Most marketers who advocate not...
Three Ways to Build a Database for Email Marketing and their Pros and Cons You may be looking for a quick way to discover qualified leads, to achieve a good ROI on your next marketing campaign. Or you may want to build a high-quality lead list yourself, based on...
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